Panerai has announced a new addition to their popular Submersible line – the PAM389, aka the Luminor Submersible 1950 Amagnetic 3 Days Automatic Titanio.
A variant of the PAM305 Luminor Submersible 1950, the PAM389’s case has a 40,000 A/m (ampere per metre) anti-magnetic resistance, a level which is more than eight times greater than the value specified by the international standards of the Normes de l’Industrie Horlogère Suisse (NIHS 90-10). How have Panerai done this? Through an additional inner case made of soft iron which forms a Faraday cage. See this link for an explanation of how a Faraday cage works – this is the ‘Amagnetic’ referred to on the dial.
The Faraday case is contained within a Luminor Submersible case made of brushed titanium with a Panerai ‘first’ – a rotating unidirectional titanium bezel with a matte black ceramic inlay with titanium markers. The black dial has Super-LumiNova® applied hour markers.
Movement: Automatic Panerai P.9000 calibre. Glucydur® balance, Incabloc® anti-shock device
Functions: Hours, minutes, small seconds, date, calculation of immersion time
Power Reserve: 3 days
Case: 47 mm brushed titanium. Back is titanium, screwed
Bezel: Anti-clockwise unidirectional rotating bezel in ceramic and brushed titanium with polished edges, graduated scale for calculating the time of immersion and ratchet click at minute intervals
Crown protection (protected as a trademark): Brushed titanium
Dial: Black with applied luminous hour markers and “Amagnetic” text
Crystal: 3.2mm thick anti-reflective sapphire made of corundum
Water resistance: 30 bar (~ 300m)
Strap: Panerai rubber strap and large-size brushed titanium buckle. Comes with a second interchangeable strap, a tool to change the strap and a steel screwdriver
So – initial thoughts are that having something anti-magnetic is a drawcard and makes sense for OP. The black ceramic bezel is a sleek discreet matte, looks great, and is very contemporary. It may also make this 47mm watch feel less bulky (is 47mm the new 44mm for Panerai?), though the use of titanium obviously helps in this regard as well.
The PAM389 is due to be officially launched at SIHH 2013 and will be priced at 8,900 Euros.