NEW: Seiko Prospex x Neighborhood

The new Seiko x Neighborhood Prospex SBDY077 that is the subject of today’s post is about a watch that fits neatly at the intersection of three subjects that have been personally topical this month.

The first is that for the last twelve months or so, I’ve found myself mostly wearing tool watches. It has just seemed to be more of a ‘tool watch mood’ type of period. But it hasn’t just been about this, but also water resistance. As I did not exactly spent a lot of time in water during 2020, there is no rational reason for this, but perhaps it has just been an unconscious segue on the ‘tool’ theme.

Secondly, I was recently looking at t-shirts to buy as a gift, and Neighborhood was one of the brands I was looking at, as was another Japanese brand – WTAPS.

Last but not least, the two keepers on the rubber strap for my Seiko Baby Tuna broke. I found a perfectly-matched NATO (albeit leather) strap lurking in a drawer, and have been wearing it on that for the past two weeks.

The SBDY077 is a Japan Domestic Market Tuna that is based on the PROSPEX line of automatic diver’s watches. The black silicone-shrouded 44mm stainless steel case is 12.6mm thick and has a water resistance of 200m. Inside is the Calibre 4R35 with a power reserve of 41 hours.

It’s a stylish good looking diver, with a red triangle, ‘aged-look’ lume, and a blueish-grey bezel. Along with the red Neighbourhood branding on the dial and the rubber strap’s steel keeper, there is a limitation number and collaboration nod on the case back.

With a price of 75,900 JPY (including tax)/ 69,000 JPY (excluding tax) and limited to 1,000 pieces, this Japan-only model was launched on January 15 and sold directly by Neighborhood.


[Photo credit: Seiko Corporation/ Neighbourhood]

Categories: Divers watches, Japanese watches, Limited Editions, Seiko, Watch Profile, watches

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