Pop-up shops don’t tend to be associated with established watch brands, which is why I thought it was worth mentioning to Horologium’s London readers that Zenith will bring itself to City workers at two pop-ups during March.
In partnership with retailer Charles Fish, the full U.K. Zenith range will be available, including the Stratos as worn by Felix Baumgartner on his record-breaking skydive last year, and the Christophe Colomb Hurricane. Representatives from Zenith will also be present to be quizzed about whatever watch takes your fancy.
This isn’t Zenith’s first pop-up in London, with the AD having done one last year. One assumes that it was successful. The pop-up shop will be located at Jubilee Place between 18 – 19 March 2013 and in Canada Place between 20 – 21 March 2013.