Professional Watches has reported that in response to the COVID-19 pandemic’s effect on sales with the widespread closure of its retailers, Patek Phillippe has agreed to allow temporarily allow its authorised dealers to sell existing stock online. For the full… Read More ›
A couple of posts ago we mentioned Breitling’s new trade-in program for their U.S. market. Today we bring to you another bit of news in the brand-to-customer direct sale world from NOMOS Glashütte – an interest-free installment payment method in… Read More ›
We have mentioned a cryptocurrency-themed watch before, and today we bring you the latest entry into this new area, which is less about paying for it by Bitcoin and more about the actual use of it. Franck Muller have launched… Read More ›
The move by brands into developing closer direct relationships with their end clients/ owners continues, with Jaeger-LeCoultre announcing a new ‘Care Program’ aimed at developing personalised relationships through a digital platform. Later this month the brand’s customers (whether through brand… Read More ›
Hublot has joined the Bitcoin watch mini trend, with the launch of the new limited edition Big Bang Meca-10 P2P to mark a decade since the crypto currency’s birth. The Big Bang Meca-10 P2P is a limited edition of 210,… Read More ›
As a part of their continuing efforts to expand into the mainland Chinese online market, Richemont has joined forces with Chinese e-commerce behemoth Alibaba to develop its Net-A-Porter and Mr Porter online platforms in China. The joint venture will feature… Read More ›
The Richemont Group has announced its intention to introduce blockchain technology to bring transparency to its supply chain, track goods and materials (including sales channels), reassure customers of product authenticity, and to fight counterfeiting. The announcement was made by Professor Jin Keyu,… Read More ›
We have written a bit recently about the expansion of brands into online marketplaces of late but today is about Jaeger-LeCoultre doing something different with a new release – selling it exclusively to the consumer via their line boutique. Meet… Read More ›
The march by watch brands towards selling directly online continues apace, with Chopard, Piaget and Panerai having recently joined Mr Porter/ Net-A-Porter. The most recent addition is that of Officine Panerai to Mr Porter, with twenty-five models from its Luminor… Read More ›
China’s second larget e-commerce platform, JD.com, has officially launched a new alliance with more than a dozen of its international watch brands, including new partner Chopard (which opened an online flagship store on JD.com in August), as well as Tag… Read More ›
HOROLOGIUM 