It wasn’t that long ago that IWC’s print advertising was male-focused, with the occasional foray into mentioning women, onto whose wrists IWC watches did appear, though you would not have noticed it from the marketing at the time. It was… Read More ›
Interestingly, a number of news media reported how much time elapsed (1 minute and 28 seconds) between Roger Federer’s seventh Wimbledon win and the clicking of the clasp of his Rolex Oyster Perpetual Day-Date II. Federer’s ten year endorsement deal… Read More ›
HOROLOGIUM 